Customer Focus
Subscribe
Sign in
Home
Archive
About
Latest
Top
Discussions
3 product marketing archetypes every hiring manager should know
And why "there are no good PMMs in Europe" isn't acceptable.
Jun 30
•
Alicia Carney
2
Share this post
Customer Focus
3 product marketing archetypes every hiring manager should know
Copy link
Facebook
Email
Notes
More
1
January 2025
'Defining and validating your ICP' on the Path to Market podcast
Practical ICP validation tips shared in conversation with Seedcamp VC & Pipeline Ventures
Jan 22
•
Alicia Carney
1
Share this post
Customer Focus
'Defining and validating your ICP' on the Path to Market podcast
Copy link
Facebook
Email
Notes
More
September 2024
Aligning annual planning with GTM motions
In the fast-paced world of tech startups, the ones that win (or frankly, survive) understand that effective annual planning is intrinsically linked to…
Sep 30, 2024
•
Alicia Carney
3
Share this post
Customer Focus
Aligning annual planning with GTM motions
Copy link
Facebook
Email
Notes
More
What exactly is an ICP, and why is it critical for early-stage startups to define it quickly?
In a rush to create something new, don’t overlook a critical step — understanding exactly who you’re building for.
Sep 24, 2024
•
Alicia Carney
2
Share this post
Customer Focus
What exactly is an ICP, and why is it critical for early-stage startups to define it quickly?
Copy link
Facebook
Email
Notes
More
April 2023
Why you should be measuring business growth through a lens of customer empathy
Want to avoid running a mediocre business? Accelerate commercial impact by investing in the confidence of your customers and employees alike.
Apr 20, 2023
•
Alicia Carney
2
Share this post
Customer Focus
Why you should be measuring business growth through a lens of customer empathy
Copy link
Facebook
Email
Notes
More
February 2023
4 steps to reduce risk of product-market fit failure
There's no perfect way to prove PMF, but this abstract metric can still help you win.
Feb 23, 2023
•
Alicia Carney
3
Share this post
Customer Focus
4 steps to reduce risk of product-market fit failure
Copy link
Facebook
Email
Notes
More
Grow your confidence and get that promotion: Join us for 'WTF is Go-To-Market'
We're now accepting applications for the fourth cohort of our top-rated product marketing course.
Feb 8, 2023
•
Alicia Carney
2
Share this post
Customer Focus
Grow your confidence and get that promotion: Join us for 'WTF is Go-To-Market'
Copy link
Facebook
Email
Notes
More
August 2022
Speaking of failed product launches... here's a story about my own (AMA ft. videos!)
James and I joined the Launch Awesome community for an AMA on everything we learned from our failed launch.
Aug 17, 2022
•
Alicia Carney
4
Share this post
Customer Focus
Speaking of failed product launches... here's a story about my own (AMA ft. videos!)
Copy link
Facebook
Email
Notes
More
Never fail a product launch again (+ free template)
Launches require an iterative mindset and a launch template that works harder for you. Grab my free battle-tests GTM launch template and learn how to…
Aug 9, 2022
•
Alicia Carney
8
Share this post
Customer Focus
Never fail a product launch again (+ free template)
Copy link
Facebook
Email
Notes
More
July 2022
Affected by layoffs? You've got free access to the WTF is Go-To-Market course + community.
James and I are opening access to our top-rated product marketing course for people affected by layoffs.
Jul 29, 2022
•
Alicia Carney
5
Share this post
Customer Focus
Affected by layoffs? You've got free access to the WTF is Go-To-Market course + community.
Copy link
Facebook
Email
Notes
More
December 2021
🎙️ Jira, HubSpot stalking & Smash Mouth
A quick 20-minute podcast episode on PMM tech tools, and some advice for product marketers building Product-Led Growth
Dec 20, 2021
•
Alicia Carney
1
Share this post
Customer Focus
🎙️ Jira, HubSpot stalking & Smash Mouth
Copy link
Facebook
Email
Notes
More
2022 product marketing predictions
Top tips for effective customer marketing from a Product Marketing #Influencer 😎
Dec 16, 2021
•
Alicia Carney
3
Share this post
Customer Focus
2022 product marketing predictions
Copy link
Facebook
Email
Notes
More
Share
Copy link
Facebook
Email
Notes
More
This site requires JavaScript to run correctly. Please
turn on JavaScript
or unblock scripts
