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Affected by layoffs? You've got free access to the WTF is Go-To-Market course + community.

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Affected by layoffs? You've got free access to the WTF is Go-To-Market course + community.

James and I are opening access to our top-rated product marketing course for people affected by layoffs.

Alicia Carney
Jul 29, 2022
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Affected by layoffs? You've got free access to the WTF is Go-To-Market course + community.

customerfocus.substack.com

Almost 60,000 employees have been laid off from tech startups so far this year.

Marketing roles are often the first to face cuts. And we know that layoffs are more likely to affect women and people from underrepresented communities.

Today James and I are announcing a new program to help people up-skill and build the careers they deserve.

We’ve opened free access to our highly-rated product marketing course, WTF is Go-To-Market for junior and mid-level marketers affected by recent layoffs in tech.

What’s included?

WTF is Go-To-Market is perfect for marketers looking to build their product marketing foundations for career development and business growth.

This on-demand product marketing course includes:

  • Over +35 hours of video and written content

  • 5 hours of recorded lectures

  • 10+ product marketing templates

  • Certification for successful completion

  • Homework assignments for constructive feedback

  • Access to our support community of ambitious and kind product marketers

Past students have said:

  • “The course is very practical. It takes your current situation and gives you a framework to focus on the most important things for driving success for your business, from a marketing perspective.”

  • “This course has trained me to have a solid foundation of what skills and best practices are required to run a proper product go-to-market plan.”

  • “I finally feel like I have a blueprint to help me succeed and I’m excited to be part of a community of like minded people working on similar challenges!”

How much does it cost?

It’s completely free. It’s our way of helping out where we can.

How do I apply?

Drop us an email at wtfgotomarket@gmail.com with your LinkedIn profile and/or resume to get access. We’ll ask a few questions to ensure the course and community is a good fit for you, plus ask for proof of your employment status.

I’m not a jobseeker – how can I help?

Please share this post with your networks to get this offer as wide as possible.

We’d also love introductions to businesses who:

  • Are looking to hire product marketers

  • Are open to sponsoring spaces in our live cohort scholarship program

Here’s to growth & new chapters,

Alicia


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Affected by layoffs? You've got free access to the WTF is Go-To-Market course + community.

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