How to get started building your cheapest and most invaluable resource to date - a 'Voice of the Customer' report
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How to align your company values with the work happening on the ground (free template inside!)
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How does the customer benefit (and suffer) from the overlap between PM and PMM?
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Sharing results & opportunities found through quantitative ICP research, and making a statistic case for green payments
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My thoughts on when customer focus isn't enough
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Free product marketing job description (+ PMM Course Launch 🎊)
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An audio interview on how to focus on your customer
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Top tips for effective customer marketing from a Product Marketing #Influencer 😎
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“When you are in the room, I feel that the customer is there with us.”
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Video and transcript from my interview with Ellen Donnelly for 'The Ask' where we discussed customer focus and the power of positioning.
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We're announcing the Inclusivity Scholarship for WTF is Go-To-Market, built to improve access and diverse representation in the PMM community.
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How to get the foundations right the first time
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